To increase brand awareness, engage with the target audience, and drive conversions through strategic social media management and optimization.
1. Social Media Management (SMM)
✅ Platform Optimization
- Profile setup & optimization on Facebook, Instagram, LinkedIn, and Twitter (as per business needs)
- Updating business information, bio, contact details, and website links
- Ensuring brand consistency across all platforms
✅ Content Planning & Strategy
- Identifying target audience interests and trends
- Planning content themes and scheduling for maximum engagement
✅ Post Scheduling & Publishing
- Weekly posting of:
- 3 Graphics (custom-designed posts)
- 1 Reel/Video (engaging video content per week)
2. Social Media Optimization (SMO)
✅ Hashtag & Keyword Research
- Using trending and business-specific hashtags
- Implementing relevant keywords for better reach
✅ Profile Engagement & Interaction
- Responding to comments, messages, and inquiries
- Engaging with audience posts to increase visibility
✅ Follower Growth Strategy
- Organic engagement techniques to grow followers
- Running strategic campaigns to boost reach
3. Paid Ad Campaigns (Performance Marketing)
✅ Setup & Management of 3 Ad Campaigns
- Running targeted ads for brand awareness, lead generation, and conversions
- Audience segmentation & interest-based targeting
- Ad creative design (banners, videos, carousels)
- Performance tracking & optimization
✅ Ad Performance Monitoring
- Weekly insights analysis for ad effectiveness
- Budget allocation recommendations
4. Performance Tracking & Reporting
✅ Monthly Report & Insights
- Engagement metrics (likes, shares, comments, saves)
- Follower growth and reach analysis
- Ad campaign performance breakdown
- Recommendations for content and strategy improvement
